
Find the best prospects for your instructional products or services:
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Target by field of interest and over 75 career/vocational specific fields of study. |
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Refine with hotline or demographic selects for even stronger results. |
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More campaign options with home and business addresses available, plus choice of postal or email addresses. |
Be sure to also ask about MDR’s 1.4+ million Conference & Seminar Attendees and 3.7 million Paying Professional Periodical Subscribers. |
Call 800-929-9278 or complete this form to learn more about MDR’s motivated professional development buyers. |
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Web Email Form
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Target Upwardly Mobile Professionals With MDR’s Professional Development Buyers
Highly Selectable:
- Subject-Purchased
Selects – For maximum targeting for your continuing education promotion
- Hotline Selects – To identify the individuals who are most likely to respond to your direct mail offer
- Selects by Type of Product Purchased – For even better matching to your strongest prospects
MDR's Professional Development Buyers |
Universe |
10,501,591 |
Email |
848,709 |
Hotline Selects |
Multibuyers |
5,199,047 |
Online Purchasers |
609,406 |
Recency of Purchase |
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3-Month Buyers |
1,680,377 |
6-Month Buyers |
5,336,329 |
12-Month Buyers |
7,280,179 |
Subject-Purchased Selects |
Accounting - 910 |
545,470 |
Architecture - 140 |
71,318 |
Business - 900 |
3,200,891 |
Career/Vocational Education - 490 |
440,997 |
Computer Science - 6J0 |
292,248 |
Engineering - 600 |
837,501 |
Finance - 970 |
203,195 |
Law - 430 |
868,499 |
Machine Tools - 6D17 |
130,945 |
Marketing - 920 |
320,516 |
Medicine - ZZ0 |
647,671 |
Nursing - 470 |
2,205,023 |
Office Management - 9330 |
48,388 |
Printing and Graphic Arts - 6D13 |
153,859 |
Tool and Die Making - 6D16 |
52,637 |
Additional Subject-Purchased Selects available.
Counts provided upon request. |
Selects by Type of Product Purchased |
Book Buyers |
403,530 |
Conference Attendees |
745,303 |
Periodical Subscribers |
3,382,449 |
Technology Buyers |
3,236,220 |
Demographic Selects |
Household Income |
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$75,000-$99,999 |
580,684 |
$100,000-$124,999 |
381,827 |
$125,000-$149,999 |
207,833 |
$150,000+ |
411,270 |
Gender |
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Male |
5,186,790 |
Female |
4,353,433 |
Address Type |
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Consumer |
4,782,870 |
Business |
5,718,721 |
Additional demographics available, including age and presence of children. Counts provided upon request |
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