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Engage With Educators on a Proven Social Platform
Leverage the power of viral social marketing, and generate valuable leads from a site that attracts teachers with valuable educational resources.
With WeAreTeachers, you can:
Position your brand as one that cares about teachers. WeAreTeachers programs allow you to engage teachers in creating and sharing lesson ideas, winning grants, and taking advantage of special offers. The result is positive brand association with your targeted audience.
Build your pipeline with easy entry programs. Cost-effective program pricing includes double push email outreach, targeted banner ad impressions, viral social marketing and outreach, and complete lead data for all sign-ups and email clicks.
Target your audience with precision. Combining the power of MDR’s proven educator file with the content, community and engagement on the WeAreTeachers platform gives you an unprecedented opportunity for exact targeting on a social network.
Benefits
- Cost-Effective Multi-Channel Marketing: Our programs allow you to blend social, web, and email marketing into a truly multi-channel campaign—including lead data—for a reasonable price
- Highly Customizable Program Opportunities: Every program can be customized to align with your specific marketing goals. Whether you’re looking to gain brand visibility, build new brand fans, drive qualified leads—or do all of these!—WeAreTeachers has a program that can be tailored to fit your business needs.
- Powerful Viral Marketing: Your WeAreTeachers campaign goes far beyond just site traffic exposure. Touch 100k+ educators through email blasts and social promotion and sharing!
- Partnership with a Strong, Credible Brand: Educators trust the WeAreTeachers brand. They visit the site regularly to share ideas, find resources, and interact with companies via grants, promotions, research, contests and giveaways. Your presence on a trusted site creates a positive brand association for teachers.
Efficient, Cost-Effective Social Marketing Solutions for MDR Customers
Maximize Your Results With MDR’s WeAreTeachers
- Generate concrete results with cost effective, multi-channel marketing
- Leverage the strong WeAreTeachers brand and credibility
- Take advantage of high response rates to campaigns
- Utilize MDR’s highly segmented targeting capabilities
- Gain actionable leads with demographic data
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Grant Program Case Study: How Viral Marketing Works
A WeAreTeachers grant program invites teachers to submit an application to win a grant. Winners are selected by popular vote, and the applicants drive the voting. Here’s how the average grant program in 2011 broke down:
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230 grant applications |
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9,176 votes cast |
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62,601 site visits |
This translates to an average of close to 1,300 actionable leads delivered to you at program’s conclusion. Here’s how:
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230 grant applications |
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151 voter opt-ins to your program page |
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835 email unique click throughs |
The most successful grant program in 2011 generated over 3,800 leads!
Grant-related emails add to your campaign’s success: they consistently demonstrate high open and click-through rates.
2011 Email averages
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25.5% open rate |
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3.2% click-through rate |
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WeAreTeachers Program Solutions
Align your objectives with any combination of our proven turn-key programs! Do you want to:
Start maximizing your results with cost-effective, multi-channel marketing programs aligned to your specific business goals!
Call your MDR Representative today: 800-333-8802. |
